Targeted email campaigns compel recipients to engage with a company's content. Trust the brand. Most importantly, take action by signing up for that demo, registering for that event, or downloading that whitepaper that leads to the next sale.

I concepted and wrote email campaigns for GlobalSign, a global Certificate Authority (CA) leader. GlobalSign's digital identity solutions manage millions of verified identities, and automate authentication and encryption for companies around the world. 

See a few samples below.